Why Do You Need to Regularly Refresh Your Brand

Branding is not a one-time thing. It’s an ongoing process that requires constant attention, and adaptation, it evolves as your business grows. Your brand is not just your logo, your slogan, or your colours. It’s your identity, your personality, and your promise to your customers. It’s how you communicate your value, mission, and vision. But the world is changing fast, and so are your customers. Their needs, preferences, and expectations are evolving, and so are your competitors. If you want to stay relevant, competitive, and profitable, you need to refresh your brand regularly. What does it mean to refresh your…

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Hey, Its Been A While…How Are You?

I'm back after a wonderful break away over the summer holidays. It feels so nice to refresh, reset and feel ready for the next few months. I have started to lay my out my plans and targets for the next quarter. I can't quite believe that we will be heading into the final part of 2023. How is your planning going as we head towards quarter 4 of 2023? Whether you are on track or need some help check out these top tips to help you prepare for the next few months 1. Take a moment to reflect on the…

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Why do I need a Brand Shoot?

A question we often hear during networking events. Here's our take on why: In the ever-evolving landscape of modern business, where first impressions are often made online, the visual identity of a brand reigns supreme. In this digital age, where attention spans are shorter than ever, a single image has the potential to convey an entire narrative, evoke emotions, and create a lasting connection. This is where brand photography steps into the spotlight, becoming an indispensable tool for businesses seeking to forge meaningful relationships with their customers. 1. Telling Your Unique Story In a sea of competitors vying for consumer…

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